Karen Mares (she/her)

Karen Mares (she/her)

Karen is an Event Producer and the Content Creator at EventBuilder, writing blogs, web & email copy, knowledge base articles, whitepapers, and more.

Posts by Karen Mares (she/her)

5 Proven Webinar Promotion Strategies That Actually Work

Webinars are still relevant and effective! We seen them grow from a simple marketing tool to a key driver of lead genera …

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5 min read
February 20, 2025

The Ultimate Webinar Marketing Checklist: From Planning to Promotion

It's well established fact that virtual events are among the best ways to connect with potential customers, generate lea …

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7 min read
February 20, 2025

Beyond the Webinar: Nurturing Leads and Driving Sales

Congrats! Your webinar was a hit! Your audience was engaged, you delivered valuable, insightful content, and the feedbac …

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6 min read
February 20, 2025

How to Repurpose Webinar Content for Maximum Impact

You've invested your time and energy into creating an exceptional webinar - engaging speakers, fantastic content, and a …

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4 min read
February 20, 2025

How to Build Webinar Landing Pages That Actually Convert

Got an amazing idea for a webinar with a topic that you know your audience is clamoring for, and a speaker lined up that …

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5 min read
February 20, 2025

Living Without Barriers: Accessibility and EventBuilder

As we increasingly rely on the internet and computer technology to enhance our everyday lives, access for individuals wi …

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3 min read
February 19, 2025

Virtual Event Management Roles and Responsibilities

Staffing your virtual events and webinars takes some planning to make sure your delivery is seamless. That said, it can …

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4 min read
February 18, 2025

Is It Time To Hire Out Your Virtual Event Management?

Virtual events and webinars aren’t going anywhere—they’ve become a key part of the events landscape. Are you finding tha …

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6 min read
January 3, 2025