Karen Mares (she/her)

Karen Mares (she/her)

Karen is an Event Producer and the Content Creator at EventBuilder, writing most of the stuff you're reading. She hikes, drinks wine, and laughs as often as possible.

Posts by Karen Mares (she/her)

How to Build Webinar Landing Pages That Actually Convert

Got an amazing idea for a webinar with a topic that you know your audience is clamoring for, and a speaker lined up that …

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5 min read
February 20, 2025

Living Without Barriers: Accessibility and EventBuilder

As we increasingly rely on the internet and computer technology to enhance our everyday lives, access for individuals wi …

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3 min read
February 19, 2025

Virtual Event Management Roles and Responsibilities

Staffing your virtual events and webinars takes some planning to make sure your delivery is seamless. That said, it can …

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4 min read
February 18, 2025

Is It Time To Hire Out Your Virtual Event Management?

Virtual events and webinars aren’t going anywhere—they’ve become a key part of the events landscape. Are you finding tha …

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6 min read
January 3, 2025

How to Build a Comprehensive Event Strategy

It's hard to overstate just how valuable business events can be to your bottom-line, but with all the moving parts and d …

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3 min read
December 30, 2024

Data-Driven Insights: How to Measure ROI For Virtual Events

Ever finish up a virtual event and wonder if it was a success? Without data, it's hard to tell. Virtual events offer a g …

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6 min read
December 6, 2024

The Hybrid Advantage: Standout Ideas For Planning and Delivery

Hybrid events blend the best of both virtual and in-person experiences, offering event organizers a unique opportunity t …

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5 min read
December 6, 2024

10 Essential Steps to Planning a Virtual Event That Wows Attendees

Does virtual event planning feel a tad overwhelming? Please believe us when we say: You're not alone! A well-executed vi …

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4 min read
December 6, 2024