Karen Mares (she/her)

Karen Mares (she/her)

Karen is an Event Producer and the Content Creator at EventBuilder, writing blogs, web & email copy, knowledge base articles, whitepapers, and more.

Posts by Karen Mares (she/her)

Webinars: The Ultimate Must-Have Lead Magnets

Here's a bold statement: webinars are the holy grail of lead generation. Yes, really! According to career site Zippia Ex …

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4 min read
July 26, 2023

The Hybrid Advantage: Ideas for Standout Hybrid Events

Hybrid events blend the best of both virtual and in-person experiences, offering event organizers a unique opportunity t …

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4 min read
June 26, 2023

Are Your Virtual Events Truly Accessible?

People with disabilities spend half a trillion dollars annually. That's $500,000,000,000. The U.S. Office of Disability …

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5 min read
June 26, 2023

The Future of Virtual Events 2023 - *Updated*

While the events industry is making space for in-person events again, their online counterparts aren't fading into the b …

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3 min read
June 26, 2023

Source Tracking 101: Effective Event Marketing Tools

A simple but powerful tool in EventBuilder's software, the source tracking helps Organizers collect and analyze data reg …

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3 min read
April 24, 2023

Hiring a Virtual Event Production Company

Has your company's event programming and production become a much larger part of your work life? With the robust return …

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4 min read
March 29, 2023

Troll-Proof Your Virtual Events with a Code of Conduct

Online events are more accessible to more people than ever before. We've previously talked about virtual event etiquette …

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2 min read
March 2, 2023

Enterprise-Grade Virtual Event Security with EventBuilder

Strong virtual event security helps your bottom line, protects your attendee's personal information and data, helps ensu …

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4 min read
February 16, 2023